The ability to personalize an American Girl doll is what makes them unlike any other doll. Girls can design a doll that looks just like them by choosing from an almost infinite combination of skin tones, hairstyles, hair colors and eye colors. Most girls choose the custom doll for their first American Girl because the experience is so much fun, and because their doll will be very unique.

However, there is no rule that girls need to create a carbon copy of themselves. Having the ability to choose characteristics, means that she can create a doll that is your child’s total opposite. Many girls own dozens of American Girl dolls because they like the variety and the different “personalities.”

American Girl also creates an annual “Doll of the Year” which is always a popular choice. While these dolls come with a standard outfit, they are easy to personalize with extra outfits and accessories like doll shoes. Shoes can change the appearance of an entire ensemble, and include other footwear such as skates, ballet slippers, sneakers and riding boots.

The Historical Characters collection is also a popular choice for a first doll. These dolls come with a book series that illustrates life and cultural issues in that character’s time. These educational books, as well as period clothing and accessories, help bring history to life and add depth to the doll’s personality. The books help girls to understand not only events in American history, but also how girls throughout history coped with ethical issues and hardships with the help of family and friends.